Tuesday Blogdome: Guess how much Penn State merchandise sales have dropped since the scandal?
Nov 22, 2011, 4:47 PM EDT
AP [From Sports Business Digest] WE ARE! Losing Money. As the Jerry Sandusky scandal continues to unfold at Penn State University, many people assumed that the Penn State brand — known nationally as pristine and rule abiding — would take a hit. Although probably few guessed that the hit would be this big, this fast.
Industry analysts are reporting that sales of Penn State hats, shirts, and various other PSU-branded items have dropped around 40% compared to the same time last year. Clearly, the 40% drop is more than statistical insignificance, and even more importantly, the significant drop occurred quickly.
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- Knicks season ticket holder really going to miss robbing fans blind on Stub Hub. [Tauntr]
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Blogdome is up for a game of full-contact Scrabble. Anyone? Contact: Rickchand@gmail.com.