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Tuesday Blogdome: ‘Whore of Akron’ author drops off a copy at LeBron’s house (video)

Nov 8, 2011, 4:47 PM EDT

lebronbook

[From The Basketball Jones] You guys remember Scott Raab, right? He’s the Esquire reporter that got banned from Miami Heat games because he hates LeBron James so much. Sure, you do.

Well, he wrote a book called “The Whore of Akron” that’s about how much he hates LeBron James, and as a promotional stunt, he signed a copy and dropped it off at LeBron James’ Akron home. It’s called guerrilla marketing and it is very effective, though I am going to go out on a limb and guess that LeBron hasn’t had a chance to leaf through it yet. Just a hunch.

  • Week 1 NBA News (from an alternate universe where the NBA exists). [Sports Pickle]

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  1. goforthanddie - Nov 8, 2011 at 5:58 PM

    Think leb will have one of his posse read it to him?

    • Glenn - Nov 8, 2011 at 7:06 PM

      They don’t read books either.

  2. trbowman - Nov 8, 2011 at 11:36 PM

    “He’s the Esquire reporter that got banned from Miami Heat games because he hates LeBron James so much. Sure, you do.”

    They’re banning people from games? Should be welcoming anybody. Have one of the best teams in the NBA and still can’t fill that arena. Pathetic.